Brands, Drill Music and 'Crisis', on TalkRadio & LBC

Mentor’s Head of Media & Crisis on national radio

We're delighted to share our Head of Media Training Dave Mason's interview with talkRADIO from last Sunday (12th August.) Please follow link and select 17:30-18:00 slot


Dave was invited onto former SNP politician and journalist, John Nicolson's Sunday afternoon talk show, to discuss the issues around brands pulling advertising from You tube, after they appeared next to Drill Music videos.

 "Bad people just do bad things" Can we blame drill music for London gang violence? Watch ▼@mrjohnnicolson | @davemasontv


Article Author: Dave Mason

Dave is Mentor Media Training's Managing Director. He is a CIPR Accredited Practitioner and regularly trains for the PR industry institute. His extensive career in broadcasting spans 30 years across radio and television. He has coached executives from major public and private sector organisations, as well as the UK Armed Forces/NATO, around the world for the past decade. Dave is respected for his inspiring training, which is supportive and concentrates on fast learning development. A founding presenter and shareholder of Somerset’s Orchard FM, he went on to work extensively in commercial radio around the UK, as well as BBC News, where he was a Correspondent at BBC Radio 5 Live and Radio 1 Newsbeat. Dave has been a TV presenter, reporter and producer at ITN, GMTV, (ITV Breakfast), ITV News Westcountry and HTV West. He was one of GMTV’s senior producers for a decade, covering major international, domestic, political and entertainment stories. His roles have included senior news producing and planning, undercover investigations, war reporting and features production. He still broadcasts as a crisis communications pundit on LBC, BBC Radio and is a visiting lecturer at the Universities of Bath Spa, Gloucestershire and the Cardiff School of Journalism. He is the author of 'Handling the Media In Good Times & Bad'.