Mentor Media Training Tips

One Minute Essential Media Training Tips

Our media training is sought after across the UK and Europe, so we thought we'd share a little expertise with you.

This week - social media issues for larger organisations.

Remember, practice makes perfect, so come and try our social media simulator, 'Splutter'!

BUILDING YOUR SOCIAL MEDIA CRISIS RESPONSE STRATEGY

It's common for press teams, corporate affairs and customer services to find themselves not speaking with one brand voice on social. It's vital for organisations to be battle-ready to provide speedy responses, clarity in their messaging and the appropriate tone of voice.

* A coherent company wide strategy, social media training and crisis communications resilience preparation are essential.

* 140 character holding statements and ones which work for Facebook can buy time, or point customers and the media to more detailed statements and videos on your website. 

See below for more of our coaching tips:

OUR QUICK, HANDY GUIDE TO PRESS INTERVIEWS

ESSENTIAL TIPS FOR GIVING RADIO INTERVIEWS

Watch our handy one minute guides to handling the media with more confidence.

ESSENTIAL TIPS FOR GIVING TV INTERVIEWS

Watch our media training tips for giving TV interviews;

For a full transcript of each video, click here

ESSENTIAL TIPS FOR MEDIA INTERVIEWS

Each week, we'll post another video clip with some 60 second essential media training tips on subjects such as; radio interviews, TV, press, social media messaging and crisis communications. 

Do pop back again to view our next video clip. You can sign up to receive all of them; office@mentorltd.co.uk or to enquire about one of our range of media, social and presentations skills courses. We hope you find them useful!

 

Article Author: Dave Mason

Dave is Mentor’s Head of Media Training. His extensive career in broadcasting spans 25 years across radio and television. He has coached members of major public and private sector organisations, as well as the UK Armed Forces and NATO around the world for the last five years. Dave is respected for his inspiring training, which is supportive and concentrates on fast learning development. A founding presenter and shareholder of Somerset’s Orchard FM, he went on to work extensively in commercial radio around the UK, as well as BBC News where he was a Correspondent at BBC Radio 5 Live and Radio 1 Newsbeat. Dave has been a TV presenter, reporter and producer at ITN in London, GMTV, (ITV Breakfast), ITV News (Westcountry and Wales) and HTV West. He was one of GMTV’s senior producers for a decade, covering major international, domestic, political and entertainment stories. His roles have included senior news producing and planning, undercover investigations, war reporting and features production. He still broadcasts as a pundit on BBC Radio and is a visiting lecturer at the Universities of Bath Spa, Gloucestershire and the Cardiff School of Journalism.